Over the next few days we will go through several lessons that will help you learn how good customer service can help your business grow.  In this first lesson let’s talk a little about some simple yet effective strategies that will help you provide excellent customer service for your business.

Did you know that customer service is often an under-valued aspect of doing business? When in fact if you want your business to be successful, you need to train yourself and your employees to understand that the customer must always come first.

When it comes to providing good customer service it is important to personalize your approach as much as possible. One thing all customers have in common is the pleasure they receive when establishments they patronize make it clear to them that they know who they all are.

You have to prove to your customers that you appreciate them. You can do this by addressing them by name during all of your communications with them. The golden rule is; make them feel important and they’ll prove that you’re important to them, too!

 – Always give your best plus more!

You should train your employees to go the extra mile for the customers as well. Being respectful and smiling at all times may seem like a little thing but it can go a long way towards improving your business’s customer service record. Remember, it’s often these little things that make a big difference to your customers.

 – Always be fair!

No request should be too small to be considered, and no customer should be too insignificant to take care of. Sure, there are certain privileges that VIP customers are entitled to and other customers are quick to understand, but there are also certain privileges that everyone has the right to enjoy like common courtesy and dedication. Never let your customers think that you’re guilty of favoritism!

 – Make sure you listen!

It is extremely important that you listen to what your customer’s have to say. This may be hard when the customer is stubborn and unreasonable. Even if you end up unable to resolve the issue, your customers should still put the phone down in a good mood because they knew you cared enough to listen to them without confrontation.

 – Make good use of FAQ’s.

If you don’t have a frequently asked questions file or webpage for your business, create one immediately. Having a FAQ page is an effective way of offering good customer service on the fly. Keep a record of common questions and problems that have been discussed for quick reference. This will help to negate the need for repeat calls regarding the same issues. FAQ sections can help prevent your customers and employees from wasting their time.

 – Never left issues unresolved.

Every complaint must be successfully addressed. Train your employees to perform follow-up calls to ensure that all complaints had been resolved. For complicated issues, make sure that you give customers progress reports to let them know that you’re still working on their case. Do your best to give them a specific time period for which they can expect the issue to be fully resolved.

These are just a few basic strategies that you can use to beef up customer service for your own business. Follow them and you will be well on your way to providing excellent service to all of your customers.

We have a lot to go over in the next few days if you want to learn how to provide the best customer service for your business, so make sure you look for your next lesson soon. We will be talking about some simple secrets to providing great customer service all of the time!



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